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HomeIconic Products
Iconic Products of Sweden
– Take Home Sweden: Cherished Crafts and Sweet Memories Await!
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Discover Sweden’s Iconic Products
Bring home a piece of Sweden with iconic treasures like the charming Dalahäst wooden horse and the beloved Marabou chocolate. From handcrafted souvenirs to timeless designs, these cherished items reflect the heart of Swedish culture.
Explore Stockholm’s markets for unique artisan crafts, playful homeware, and memorable gifts. Each product tells a story of tradition, creativity, and everyday joy.
Featured attractions
Photo: StockholmMuseum.com
Food & Drink
Semla: A Sweet Swedish Tradition for Winter Fika
Taste the semla, Sweden’s winter favorite—a cardamom bun with almond paste and cream. This sweet staple of fika season offers a bite of history and tradition in every fluffy layer.
Photo: © StockholmMuseum.com
Food & Drink
Carnegie Porter: A Swedish Brewing Icon Since 1836
Explore the rich history of Carnegie Porter, a distinctive Swedish brew that has been delighting beer enthusiasts since 1836.
Editor's picks
Photo: AleWi (CC BY-SA 4.0)
Food & Drink
Must: Sweden’s Holiday Drink That Outsells Coca-Cola
Meet Sweden’s must—julmust and påskmust—a malt-based festive drink that defines holiday flavor and famously outshines Coca-Cola at Christmas.
Photo: © StockholmMuseum.com
Food & Drink
Svagdricka: Sweden’s Sweet and Malty Heritage Brew
Try svagdricka, Sweden’s sweet, low-alcohol malt drink with historic roots. A beloved holiday beverage that offers a flavorful sip of tradition.
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Must-Visit Museums & Landmarks
Photo: Karolina Kristensson, Nordiska museet.
Photo: StockholmMuseum.com
Photo: © Anneli Karlsson, Vasamuseet/SMTM
Photo: AleWi (CC BY-SA 4.0)
Photo: Magnus Johansson (CC BY-SA 2.0)
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Stockholm Hotels – Find Your Stay
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Iconic Products
Photo: StockholmMuseum.com
Food & Drink
Semla: A Sweet Swedish Tradition for Winter Fika
Taste the semla, Sweden’s winter favorite—a cardamom bun with almond paste and cream. This sweet staple of fika season offers a bite of history and tradition in every fluffy layer.
Photo: © StockholmMuseum.com
Food & Drink
Carnegie Porter: A Swedish Brewing Icon Since 1836
Explore the rich history of Carnegie Porter, a distinctive Swedish brew that has been delighting beer enthusiasts since 1836.
Photo: © StockholmMuseum.com
Food & Drink
Svagdricka: Sweden’s Sweet and Malty Heritage Brew
Try svagdricka, Sweden’s sweet, low-alcohol malt drink with historic roots. A beloved holiday beverage that offers a flavorful sip of tradition.
Photo: AleWi (CC BY-SA 4.0)
Food & Drink
Must: Sweden’s Holiday Drink That Outsells Coca-Cola
Meet Sweden’s must—julmust and påskmust—a malt-based festive drink that defines holiday flavor and famously outshines Coca-Cola at Christmas.
Photo: Bernt Fransson (CC BY-SA 4.0)
Iconic Products
Dalahäst: Sweden’s Iconic Hand-Carved Wooden Horse
The Dalahäst is more than a souvenir—it’s a hand-carved icon of Swedish tradition. Originating in Dalarna, it celebrates craftsmanship and cultural pride.
Photo: © StockholmMuseum.com, 2025
Food & Drink
Punsch: Sweden’s Historic Liqueur with a Sweet Comeback
Swedish Punsch blends arrack, sugar, tea, and citrus into a sweet, historic liqueur. Once a royal indulgence, it’s now enjoying a flavorful revival in cocktails and tradition.
Photo: MikaelLindmark (CC BY-SA 2.5)
Food & Drink
Tunnbröd: Sweden’s Soft Flatbread Staple
Tunnbröd is more than bread—it’s a piece of Swedish heritage. From open-fire baking at Skansen to fast-food tunnbrödsrullar, this flatbread tells a delicious story.
Photo: Wrote (CC BY 2.0)
Food & Drink
Surströmming: Sweden’s Fermented Herring Tradition
More than a pungent punchline, surströmming is a proud northern Swedish tradition. Discover how this fermented herring has shaped rituals and regional identity.
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Hotels in Stockholm – From Waterfront Views to Hidden Gems
Haymarket by Scandic
★ 4.0 |
📈 8.6 |
🏨 Hotel |
📍 Hötorget 13-15, Norrmalm
Haymarket by Scandic offers free Wi-Fi, car hire, and concierge services to enhance your Stockholm visit. Enjoy in-room entertainment and essential amenities like cable TV and hair dryers. Start your day with a delicious breakfast and unwind at the spa. Stay healthy with the fitness center and enjoy evenings at the bar.
Scandic Klara
★ 4.0 |
📈 9.0 |
🏨 Hotel |
📍 Slöjdgatan 7, Norrmalm
Experience top service with free Wi-Fi, parking, and express check-in. Rooms offer linen service and entertainment options. Start your day with breakfast and enjoy on-site dining. Unwind at the bar, sauna, and fitness center. Vending machines provide affordable refreshments at any time.
Stockholm Inn Hotel
★ 3.0 |
📈 6.6 |
🏨 Hotel |
📍 Drottninggatan 67, Norrmalm
Experience comfort with free Wi-Fi and a smoke-free zone. Rooms offer daily housekeeping, and select accommodations have TV and cable. Our friendly reception provides luggage storage for convenience. Enjoy a home-like atmosphere and in-room entertainment during your stay.
Scandic No 53
★ 3.0 |
📈 8.3 |
🏨 Hotel |
📍 Kungsgatan 53, Norrmalm
Scandic No 53 provides free Wi-Fi, parking, and concierge services. Enjoy room amenities like TV and coffee makers. Delight in a delicious breakfast and on-site dining. Socialize at the bar and stay active with fitness amenities.
Queen's Hotel
★ 3.0 |
📈 8.6 |
🏨 Hotel |
📍 Drottninggatan 71A, Norrmalm
Queen's Hotel ensures comfort with Wi-Fi, luggage storage, and dry cleaning services. Rooms feature cable TV and essential bathroom amenities. Start your day with breakfast and enjoy a pleasant stay with all necessary facilities provided, ensuring comfort and convenience throughout your visit.
In partnership with Agoda
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StockholmMuseum Map
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Museum Categories
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Palaces & Castles
Photo: Kungligaslotten.se. © Kungl. Hovstaterna
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Historical Museums
Photo: The Swedish History Museum (CC BY 2.0)
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Family Activities
Photo: © Gröna Lund
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️Art & Design Museums
Photo: Mattias Blomgren/Public domain
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Science Museums
Photo: Martin Stenmark/Naturhistoriska riksmuseet
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Manufacturing Museums
Photo: GAD (CC BY-SA 4.0)
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Culture & Anthropology
Photo: © StockholmMuseum.com
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Zoological Attractions
Photo: Sara Kollberg © Skansen
🏛️ Did You Know?
At Millesgården, you can view both sculptures and the artist’s former home overlooking Stockholm.